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Live Project  •  Wine / Hospitality SaaS

All-in-One SaaS Platform for Winery Sales, Bookings & Operations

A centralised platform enabling wineries to manage inventory, bookings, payments, and customer interactions — seamlessly integrated into their existing websites without a rebuild.

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Industry
Wine / Hospitality
Solution Type
SaaS Platform
Platform
Dashboard + Storefront
Core Modules
Sales · Booking · Inventory
Status
● Live

Managing Online Sales & Bookings Was Fragmented

Wineries were juggling multiple disconnected tools to run their operations — creating bottlenecks, poor visibility, and heavy reliance on developers for even basic updates.

Multiple Disconnected Tools

Separate systems for bookings, sales, and inventory that didn't talk to each other.

No Central Control

Owners had no single view of operations — data was scattered across platforms.

High Developer Dependency

Routine tasks like updating products or promotions required developer involvement.

Poor Business Visibility

No real-time analytics or reporting to make data-driven decisions quickly.

solution

A Centralised SaaS Platform for Winery Operations

We built a comprehensive admin dashboard paired with an embeddable storefront system — giving wineries full control over their operations without needing to rebuild their existing websites.

The unique angle: Using an iframe-based embed approach, the storefront integrates directly into any existing website, preserving the winery's brand while adding full e-commerce and booking functionality.

Everything a Winery Needs, In One Place

Six core modules working together to streamline every aspect of winery sales and operations.

features

Admin Dashboard

Centralised control over products, services, bookings, and inventory — everything from one powerful interface.

features

Embedded Storefront

Seamlessly integrates purchasing and booking into existing winery websites using iframes — no rebuild needed.

features

Booking Management

Flexible calendar-based system for managing availability, reservations, and capacity across services.

features

Promotions & Discounts

Run campaigns, vouchers, and time-limited offers with full control — no developer needed.

features

Email Automation

Automated communication for bookings, purchases, and updates — keeping customers informed at every step.

features

Analytics & Insights

Track sales, bookings, and customer behaviour in real time — with exportable reports and dashboards.

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From Setup to Sales — Fully Streamlined

A simple four-step flow gets winery businesses operational and selling within days.

1

Business Setup

Configure products, services, pricing, and availability in the admin dashboard.

2

Dashboard Management

Manage inventory, promotions, users, and communications centrally.

3

Embed Storefront

Drop the iframe snippet into the existing website — fully styled and live.

4

Customer Purchase

Customers browse, book, and buy seamlessly — all data flows into the dashboard.

Smart Inventory & Point-of-Sale

The platform provides a comprehensive inventory management system that tracks stock levels in real time across all sales channels — both online and in-person POS.

Staff can process walk-in sales, manage product variants, set low-stock alerts, and reconcile inventory automatically after each transaction.

  • Real-time stock sync across channels
  • Product variant management
  • Automated low-stock notifications
  • POS integration for in-person sales
smart-inventory

Flexible Booking & Reservation System

The calendar-based booking engine supports multiple service types — wine tastings, tours, events, and private experiences — with configurable capacity, slots, and pricing rules.

Customers can book online through the embedded storefront, while staff manage all reservations, waitlists, and cancellations from the dashboard.

  • Multi-service booking support
  • Configurable time slots and capacity
  • Waitlist management
  • Daily, weekly, and monthly calendar views
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Role-Based User & Access Control

The platform supports multi-tenant user management, allowing businesses to assign roles and permissions to staff — from admin and managers to floor staff and reporting-only viewers.

Each role has granular access controls, ensuring sensitive data and business-critical settings are protected while giving teams the tools they need.

  • Role-based access control (RBAC)
  • Multi-winery / multi-location support
  • Audit logs for all admin actions
  • Secure staff onboarding flow
role-based-user

Built on a Robust, Scalable Tech Stack

Engineered for performance, maintainability, and seamless integration with existing web infrastructure.

Frontend

React.js TypeScript Tailwind CSS React Query iframe Embed System

Backend

Node.js REST API PostgreSQL Redis WebSockets

Integrations

Payment Gateway Email Service SMS Notifications Google Calendar

Infrastructure

AWS Docker CI/CD Pipeline CDN SSL / HTTPS

Challenges & How We Solved Them

Every complex platform comes with hard problems. Here's how we tackled the key ones.

Embedding Without Breaking Brand

The client wanted storefront functionality on their existing website without visual inconsistency or requiring a full redesign of their current site.

Iframe with CSS Variable Theming

We built a theming system that passes brand colors and font preferences via URL parameters to the iframe, allowing each winery to have a perfectly matched storefront.

Real-time Availability Conflicts

With multiple staff and customers booking simultaneously, race conditions were causing double-bookings and inventory oversell situations.

Optimistic Locking & WebSocket Sync

Implemented database-level locking for booking slots combined with real-time WebSocket updates, ensuring all clients see accurate availability without refresh.

Multi-location Data Isolation

Larger winery groups needed to manage multiple locations under one account while keeping operational data completely separated per location.

Multi-tenant Architecture

Designed a row-level tenant isolation model in the database, with middleware-enforced scoping on every API request, enabling safe multi-location access from a single account.

What the Platform Delivered

After launch, the platform immediately transformed how the business managed operations and engaged customers.

Unified Operations

All sales, bookings, and inventory centralised in one platform — eliminating tool-switching.

Zero Dev Dependency

Business owners manage their own products, promotions, and bookings independently.

Real-time Visibility

Live dashboards and analytics give instant insight into performance at all times.

Scalable Infrastructure

Architecture built to support multi-location growth without re-platforming.

Let's Build Your SaaS Platform

From idea to scalable product — we help you design, build, and launch powerful platforms that solve real business problems.

Project delivered under NDA. Details have been generalised to protect client confidentiality.

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